Showing posts with label Anne Telford. Show all posts
Showing posts with label Anne Telford. Show all posts

Wednesday, November 7, 2018

Reflections on ICON10 : The Future Is Bright, and Animated, By Anne Telford, Co- Chair The First Illustration Conference


Anne Telford, Editor-at-Large, Communications Arts Magazine, and I were Co-Chairs of the First Illustration Conference held in Santa Fe in 1999. Today, Anne eloquently reports on the diverse and distinctive sessions from this year's conference in Detroit.
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Twenty years after helping to found a national conference for illustrators, I sat in a hotel ballroom with 700+ others to watch ICON10 unfold with a joyous gospel choir welcoming us all to Detroit, Michigan. Indeed, that soulful welcome set the stage for an inclusive conference—many speakers were people of color, several came from other nations, and there were more female speakers than in past conferences. This anniversary conference also had co-presidents for the first time: Julie Murphy and Len Small.

From its inception in 1999 in Santa Fe, to its present vibrant entity, the road has sometimes been rocky and occasionally steep, but a succession of talented, entrepreneurial illustrators have guided ICON into an inspiring vehicle for community with an increased focus on the importance of art and creativity. Director Mark Heflin has lovingly guided the conference and is an effective cheerleader.

ICON10 addressed diversity, while refraining from overt politicization (despite the overwhelming output of anti-Trump illustration, non of the creators of those pervasive images, were on the roster). Anne Ishii and Graham Kolbeins, founders of lifestyle brand Massive Goods brought sex into the conversation showing images from My Brother’s Husband, a book by a gay manga artist and introducing queer art and sex into the design debate. Animation and VR capture were center stage this conference. Chris Sickels of Red Nose Studio and Richard Borge were two animation/stop motion artists soaking up the sessions. Ako Castuera makes sculpture and is known for her work as a storyboard artist and writer on the TV show Adventure Time. Her presentation was engaging and inspiring. Many of the young speakers and attendees are exploring animation and VR as additional outlets for their creativity.

Detroit with its maker vibe, and creative renaissance was a perfect location. Don Kilpatrick was a passionate representative of this spirit, showing his woodblock prints and studio in a well-received presentation.

The opening keynote was Tyree Guyton and Jenenne Whitfield, founder/president of The Heidelberg Project, a sprawling mutating art installation in a blighted neighborhood that has been transformed into an international cultural destination. Friday’s keynote speaker Emil Ferris, the cartoonist whose 2017 graphic novel My Favorite Thing is Monsters, brought many in the audience to tears and Gail Andersen closed out the conference with spicy behind-the-scenes stories of illustrator hijinks, as well as her path to design stardom at Rolling Stone, et al.

R.O. Blechman and his son Nicholas offered a wonderful peek at a warm and robust relationship between two generations of trenchant social observers. R.O. opened their session by stating, “Fine art vs. illustration. Come on!” The two garnered many laughs with their behind-the-scenes observations and delightful camaraderie.

Attorney Chuck Cordes advised registering your name as a trademark to protect your brand. Make noise on your own behalf; confront the infringer. Vandana Taxali, an intellectual property attorney and artist representative for her brother, the noted Canadian illustrator, Gary Taxali, offered excellent legal advice:
.have a solid client contract
.have your own negotiables, state these first before getting into the contract
.see client as a collaborator, not just a client
.ask for more $

Taxali touted Blockchain technology as a new method to track usage of copyright images. Check https://www.entcounsel.com for more information and useful forms.

Marti Golan of Reader’s Digest claimed mailers are dead, and advised employing a good email blast to get in front of art directors. It’s imperative to have a solid link, if it takes more than a few seconds to bring up your work, she’s on to the next one. She also advocates entering contests to help get your art noticed.

One of the most dynamic components was Kaleidoscope, four five-minute presentations including Eunsan Huh, who wanted to learn Icelandic so she began deconstructing words through illustrations creating a visual aid for learning the notoriously difficult language, resulting in the delightful book Iceland In Icons.

The overall mood was upbeat, hopeful, and focused on personal stories, new outlets and new ways of creating images (one speaker worked in VR the entire 20 minutes, creating mesmerizing loops and waves of color). The majority of speakers were compelling, open, and engaging. Breaks, parties and outside events were joyous and many friendships were made and old ones cemented with cocktails in the hotel bar. (There was also a daily Sober ICON 12-step meeting.) I rank it as one of the best so far. And the closing party at the cavernous and slightly spooky landmark Michigan Theatre— now used as a parking garage—was stellar

Robert Hunt gave an intensive workshop before the conference proper that attendees were raving about afterwards. In a main stage presentation he urged attendees to bring diversity to illustration. People need to bring their own experiences and identity to a project, he said. He also advised having empathy for the intended audience, and for your clients. In the end, it’s all about love. Love your work, love your community.”

I could not think of better advice in this divisive year. The ICON community is thriving and is more diverse and visionary than ever. I can’t wait for 2020 and ICON11. I think we should hold it in Puerto Rico!

Monday, July 2, 2012

ICON, as The Illustration Conference, review by Anne Telford

ICON, as The Illustration Conference has now come to be known, always offers a plethora of opportunities to connect, reconnect, and learn. ICON 7, “Drawn Together,” was held in Providence, RI, at the Renaissance Downtown, a beautiful old hotel with a lively downstairs bar and a rich Masonic history. This conference, or convocation of creativity as I like to think of it, was nearly perfect. The blend of speakers and topics was engaging, heartfelt, and humorous, and the charming theatre in which the main sessions were held was cozy and colorful—no freezing hotel ballrooms with blinding crystal chandeliers but a real theatre that held one’s respect and interest.

Rather than go into depth about any one presentation, I’ve searched my notes to glean some words of wisdom from a wealth of inspiring speakers.


ICON president Jon Hendrix informed the rapt audience on the first day, “illustration is culture.” Further, he said that illustration is a powerful, profound, and unpretentious shaper of our visual lives, and that illustrators should think of themselves as nothing less than a “lethal cultural chisel”!


Vanessa Bertozzi of Etsy, in the opening night keynote panel—“Power of Communities”—said that today’s illustrator must be a PR, marketing entrepreneur as well. Charles Adler of Kickstarter, the funding platform for creative projects, said it has successfully funded 24,000 projects totaling $250 million dollars. This inclusive topic got things off to a great start, and the mingling began when the audience was invited onstage to party with Big Nazo and the What Cheer! Brigade—a crazed local ensemble of outrageously costumed performers and musical troupe heavy on the horns.


Several speakers reiterated the advice to “put your name on it”. Be sure to identify yourself to new viewers, e.g., Twitter. This went hand in hand with the caveat: Leverage your playing field. If you are playing in lots of sandboxes, make sure the return is worth the effort.


The delightful Jessica Hische (always fashionable, and swears like a sailor) exhorted, “Learn what you need to learn to make what you want to make.” And, “Make things you wish existed.” She also gave valuable tips on organizing the avalanche of emails that many of us find overwhelming. She divides hers into four categories: Client/Worky/Lifey/Friendly. I’m still trying to figure out my categories …


One of the most informative speakers was attorney Linda Joy Kattwinkel who spoke on “Inspiration or Infringement.” The subject of copyright infringement can put a caffeinated audience to sleep if left to the wrong speaker. Ms. Kattwinkel has the enviable title of Hello Kitty’s litigator, so you know she doesn’t mess around! For something to be fair use, it must be a parody or comment on or criticism of the copyrighted work. To be transformative, something new must be added that has a further purpose or different character. Ask yourself, what’s the nature of your work? Is it commercial? 


Tommy Lee Edwards urged attendees to “learn new languages and broaden your horizons. Create your own content. Drawing is your language, learn to speak fluently.” 


Writer Matthew Swanson and illustrator Robbi Behr, the folks from Idiots’ Books, were wonderful. They were funny, inspiring, and cogently presented their business model which is based on subscriptions = no debt and artistic freedom. They found that saying yes provided them with unexpected opportunity. They also equate doggedness with success. Check out idiotsbooks.com


The closing party, The Moth Ball (named in honor of Chris Buzelli’s gorgeous conference poster sporting fanciful moths over downtown Providence) drew the masses back on stage to dance to Moon Hooch, the funky New York City jazz trio, whose drummer, James Muschler, is ICON past-president Cathie Bleck’s talented son. The band, blowing up in NYC due to amazing busking performances gone viral, were booked by ICON executive director Mark Heflin, with no knowledge of the band’s illustration world ties. Serendipity all the way around.


Happy, exhausted people scattered to train home, or fly to far-flung destinations. Some, reluctant to leave, stayed on to visit friends and explore the coast. All took away good memories, new information, and new friends. Old friendships blossomed over dinners and drinks and late night conversations at the bar. ICON, once again, brought hundreds away from drawing tables and computers and out of their studios and homes to gather together to celebrate the role that illustration plays in our world, and to honor creativity and originality. 




Matt Groening, creator of the Simpsons, and Jo Ann