Wednesday, June 17, 2015

Dream projects happen – get seen and be prepared

Another ‘dream project’ just happened for one the our Directory of Illustration artists. The artist wanted me to know about this project after her illustrations were seen in the Directory book and website. She asked me about signing a ‘non-disclosure agreement’ with this client. I think it’s a good question that I would like to address with everyone.

Some projects will require client confidentiality and you may be asked to sign a non-disclosure agreement, often referred to as NDA. It protects sensitive information, builds trust and should not be taken personally…which is all good. Signing a non-disclosure and/or non-compete agreement is just part of doing business and is okay to do as long as you understand the terms and rules.

There are several places to read up on this facet of your business and even make your own NDA so it’s ready when that dream client comes calling.

Projects that will use an artist’s life long skills & passion and give their career a purpose happen all the time. Many artists never realize their infinite possibility unless they market themselves extensively. By doing so they will have a better chance of being seen and getting hired.

Carla Bauer's woodcut illustration from her Directory of Illustration portfolio
The Directory of Illustration offers an international marketing campaign to empower you to reach extraordinary art directors, publishers, editors, etc. Many art directors require serious time and consideration to hire the right artist for their project – I often see this with projects that are more prestigious and/or have a bigger audience or budget.

Bottom line: Get seen and be prepared - they may just choose YOU!!