Regarding the Directory print +
internet program: Overall site traffic is up 29% on top of a 19% increase the
previous year. We average 20,000 visitors per month with a bump after the 18,000
books are distributed in January -- for example, we had 24,000 visitors last
February and 29,000 last March. An advertiser can monitor their own
stats/activity on the back end of the site as
well.
Click on these and you'll see them full size: